AI Insights · Timothy · October 2025
Top 5 Social Apps Performance in Bulgaria Q3 2025
Explore the performance trends of the top social apps in Bulgaria during Q3 2025, with insights from Sensor Tower on downloads, revenue, and active users.
The third quarter of 2025 saw intriguing trends in the performance of the top social apps on a unified platform in Bulgaria. According to Sensor Tower data, here's how these apps fared in terms of weekly downloads, revenue, and active users.
Facebook from Meta Platforms, Inc. experienced fluctuations in weekly revenue, peaking at around $4.8K in late July. Downloads peaked at 33K in late August, and active users remained strong, reaching over 2M by the end of September.
TikTok - Videos, Shop & LIVE showed a notable peak in revenue at approximately $75.5K in late August. Downloads reached a high of 22K during the same period, while active users hovered around 1.2M throughout the quarter.
Instagram saw its revenue peak at about $3.6K in mid-August. Downloads peaked at 20.8K in late August, with active users consistently above 1.1M, showing a slight increase towards September.
Likee - Short Video Community had a modest revenue increase, with a peak at $34 in late September. Downloads saw a steady rise, peaking at 17.8K towards the end of the quarter, and active users increased steadily, surpassing 105K by September's end.
Threads from Instagram maintained a steady download rate, peaking at 10.4K mid-July, while active users increased to over 517K by late September.
These insights highlight the dynamic nature of social app engagement in Bulgaria. For more detailed analytics and data, visit Sensor Tower.
